E-commerce has become the lifeblood of the modern commerce world, revolutionizing the way stores and companies operate and think. It has created significant opportunities for small projects and stores, enabling them to compete and enter the job market with ease. E-commerce offers consumers the chance to access the best products and services effortlessly by utilizing new tools. However, to ensure the stability of the store and achieve success, it's best to employ e-commerce tools. Therefore, Zid platform provides these tools, which we will explore in this guide from Fehris.
The Most Important E-Commerce Tools
E-commerce tools are a vast collection of software and applications designed to facilitate the management of e-commerce stores and simplify buying and selling processes. These tools manage all aspects of e-commerce operations, enhancing efficiency and aiding stores in expansion. They cover all stages of e-commerce stores from site development and hosting to marketing, payment processing, inventory management, and customer service. As one of the leading platforms for developing and creating e-commerce stores in the Arab world, Zid has provided many of these tools, categorized as follows:
- Website Creation Tools: These tools allow for the easy creation of e-commerce stores or websites by offering ready-to-use templates suitable for any store activity, without requiring extensive programming knowledge from the store owner.
- Email Marketing Management: These e-commerce tools facilitate targeting customers and sending personalized promotional offers or product updates that some customers might be interested in, directly through collecting a database of all store users.
- Social Media and Advertising Management Tools: This tool helps schedule posts for advertising campaigns and monitors all social media channels, creating paid advertising campaigns effortlessly.
- Electronic Payment Tools: These tools simplify financial transactions while ensuring their security and ease by choosing the best payment gateways and supporting multiple payment methods to facilitate the payment process for customers.
- Inventory Management Tools: Essential for e-commerce, this tool assists store owners in tracking and managing inventory with accurate numbers, thereby enhancing store efficiency. It provides continuously updated precise information, enabling merchants to make informed decisions regarding their inventory.
- Shopping Cart Tools: These programs allow the addition of shopping carts in stores to facilitate purchasing processes for users by enabling them to add products they wish to buy into the cart for later purchase completion.
- Customer Service Tools: Among the most crucial e-commerce tools, these assist customers by interacting with them, providing support, and supplying needed information, such as order tracking. They operate by collecting data from various sources, like previous customer interactions with the store, and creating a profile for each customer containing all their data.
- Security Tools: Store security is paramount for customers to ensure their data is protected from fraud or theft, which significantly boosts their confidence in the store.
Essential Tools for Enhancing User Experience on Zid Platform
It's possible to easily obtain the store you desire through Zid platform with tools that facilitate traders' success by enhancing user experience. Utilizing artificial intelligence through the smart search engine Fehris, it offers the following features:
- Automatic Completion System: A modern feature using artificial intelligence, where the smart search engine predicts what the customer is searching for before they finish typing by analyzing the user's inputs, improving user experience by facilitating the search process and saving time, thereby attracting the customer.
- Filtering Feature: This service improves search results for customers or displays products based on the customer's interests, such as price or other categories, making it one of the most important features that help customers find what they are looking for easily.
- Recommendation System: This feature operates by analyzing customer data to understand their interests or what they are searching for, and then displays products of general interest to increase store sales, working individually for each customer.
What Do I Need to Start in E-Commerce?
E-commerce has evolved more than ever, so when considering entering the e-commerce field, one must first think about everything needed to start in e-commerce to ensure anticipated success. Therefore, we have provided all the data you might need before starting, and all you have to do is follow the following:
- Choosing the Product: Before starting in e-commerce, it's crucial to determine the product you will provide in the market to define your e-commerce store's activity. The e-commerce store market has become more competitive, so you must search for uniqueness in a particular activity and start looking for e-commerce product ideas to ensure the store's success.
- Creating a Business Plan: This step is one of the most important considerations before creating any project, not just in e-commerce. Therefore, you must establish clear plans and strategies to ensure you achieve your goals, such as seeking good project financing. Thus, study the best e-commerce fields and gather all information related to e-commerce to set a long-term plan.
How Much Profit from E-Commerce?
Research shows that e-commerce stores, after following all mentioned instructions and using the correct e-commerce tools, are expected to reap good profits as the market is still open and in need of new stores with fresh ideas. These studies have proven that e-commerce store sales increased by about 45% in 2020 compared to previous years, and in 2021, this percentage rose from 19% to 21%, with profits doubling to exceed 400 billion dollars, although profit margins vary from one field to another.
E-commerce tools are among the most significant advantages you can obtain from Zid platform, which provides all these features at the click of a button by creating an e-commerce store through the platform and visiting Zid's app market, in addition to the smart search engine Fehris, specially designed for e-commerce stores, offering numerous advantages to ensure the best services, success, and strong market entry and continuity in this success.
