Marketing your products is a crucial step following the creation of your e-commerce store. Therefore, every store owner must search for the best marketing ideas to increase sales and ensure the success and sustainability of their store. Digital marketing has become one of the most important and challenging aspects, especially with the proliferation of e-commerce stores making competition much tougher than before. At Fehris, we are dedicated to presenting the best ideas that contribute to sales growth on the Zid platform.
Looking at the big stores in the market that you one day wish to compete with, you'll find that they offer numerous advertisements and publicity in new and creative ways; because advertisements are what the store relies on to increase sales percentage. Here are some of those ideas for your Zid store.
1- Offering Free Samples
This method works by providing products for free to customers to attract them, enhance their loyalty, quickly popularize your brand, and become known in the market, leading people to visit your store to learn about the services you offer.
You can offer these samples through a contest centered around your store, its field, and the services it provides, giving gifts to those who answer questions correctly. For those who participate and answer incorrectly, you could offer a small gift to encourage everyone to participate. Alternatively, you could implement network marketing, where every existing customer of your store gets a discount for referring new customers to your store.
2- Fehris Search Application
The Fehris application is now available in the Zid app store and helps improve customer experience on your store by offering an advanced search engine and filtering system powered by artificial intelligence technologies.
3- Sending Free Samples to Influencers
Initially, you should select influencers or celebrities with a large following in your target market and send them samples of your products for them to try and share videos or photos talking about the products you provided. This can make your brand famous and attract many customers.
4- Publishing Customer Reviews on Products
This idea is one of the most famous marketing ideas to increase sales used by many businesses and stores because it helps increase visits to the store and followers, which means an increase in sales percentage. This method gives your store great credibility among customers and builds a strong trust in your store.
5- Using Attractive Language is Among the Most Important Marketing Ideas to Increase Sales
This method helps attract many customers by drawing their attention with the written words around the displayed products, especially the words written at the beginning because they make the customer want to continue reading the rest of the text. It's important that the language is free of grammatical errors to give your store great credibility.
You can write words suitable for current events and what people are talking about at the time of posting, especially if the content is comedic because it stays in the minds for as long as possible.
6- Offering After-Sales Services
You should provide some services after the sale, such as exchange and return services, to make the buyer feel comfortable during the purchase process. If you own a clothing store, for example, you can offer exchanges and returns if the clothes are not suitable or if there are some issues with the size, but with clear policies for these services displayed to the customer before purchasing to avoid problems.
When the market is large and filled with an infinite number of stores and products, it becomes difficult to highlight a specific product, and store owners begin to ask how they can increase online sales. Therefore, at Fehris, we focus on gathering the most important marketing ideas to increase sales through the Zid platform:
Keep It Simple: When a product is famous or has many competitors, it might be better to make it more complex to stand out. However, you can also aim to simplify it so that a wider audience can understand it.
Focus on Quality: Due to the widespread availability of the product, people may start worrying about its quality and begin searching for better-quality products. Therefore, you should offer products of significantly better quality and at competitive prices to attract customers and make your brand more famous among customers and users, encouraging them to repeat the experience.
Be Different: When products or content are similar across many stores, you must ensure that your products stand out from the rest, either by targeting a different market or by adopting a new and different approach to marketing and presentation.
Make Purchasing Easy: The phenomenon of abandoned carts has increased in many e-commerce stores because completing a purchase requires many steps, making the customer bored and looking for an alternative store offering the same service to order the same product. At Zid platform, we aim to make your store this easy alternative by providing multiple purchasing methods, whether online, by phone, or through apps, in addition to displaying high-quality images of products so that it's clear to the user and they can make a purchase decision quickly.
When you establish your e-commerce store and start selling, you must pay attention to the seasons related to your activity; because sales should increase during these periods, and a successful store is one that leverages seasons to boost sales and gain greater fame. Through the Zid platform, we will give you marketing ideas to increase sales during seasons as follows:
Fehris website is one of the best search engines that can be used in e-commerce stores, utilizing artificial intelligence, making it the strongest Arabic search engine in the Middle East, and the numbers prove it. Therefore, we will present to you the benefits we offer as follows:
In conclusion, if you plan to expand your e-commerce store, you must focus on marketing or at least ensure success. However, you won't last in the arena if you don't pay attention to marketing because it's the lifeblood of e-commerce as all stores have started to focus on marketing. Therefore, you should look for marketing ideas to increase sales and ensure the success of your e-commerce store, which Zid platform can help you with, offering services for everything related to e-commerce stores.
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